Meet Scott Strode the founder and visionary of Phoenix Multisport, a community for individuals who are recovering from substance use disorder and those who choose to live sober. Scott was a trauma survivor from early in his life. He had his first drink at 11, started doing cocaine at 15, and acted out every which way — until one day a friend encouraged him to go to the local boxing gym and give it a try. The gym, the environment, the recovering addicts who had redefined themselves as sober athletes, lit a fire in him. It gave him the strength to quit drugs and alcohol, and over time, kindled the vision for Phoenix Multisport. Scott is now over 20 years sober and has made it his life’s mission to help others who struggle with substance use disorder. I am personally very grateful for the work that Scott does because I have my own history of alcohol abuse and I believe in the power of what he is doing.


But you don’t need to be a recovering alcoholic or drug addict to relate to this interview. We all carry shame on some level, sometimes for things we did when we were 15 years old or things we did last week. The underlying point is that at certain times in our lives, we may find ourselves in need of change. Scott has incredible insight, compassion and wisdom for people who want to change their lives.


Phoenix helps its members develop and maintain the emotional strength they need to stay sober through the power of sports. The program offers a positive, healthy community through athletic pursuits such as climbing, hiking, running, strength training, yoga, road/mountain biking, socials and other activities. In other words, Phoenix helps people create new healthy connections during a time of great insecurity, fear and shame – and they do it through sports in a safe environment which allows people to grow in a positive direction.


Today we talk about:

  • Scott’s definition of having a problem with drugs or alcohol
  • How and why people turn to drugs and alcohol as a way to cope
  • What role shame plays in our actions and behaviors
  • How to develop or re-develop self-worth
  • The word SOBER: what it means and why it can be polarizing
  • Is addiction genetic or a product of our environment?
  • Is Phoenix simply swapping addictions?
  • The state of recovery programming in our country
  • Phoenix: What they do, why they do it, how it works
  • The Phoenix Code of Conduct & how it creates a safe environment
  • How your simple actions can help other people beyond what you may ever realize


If you want to attend a Phoenix Multisport event, they have active chapters in Boulder, Denver, Colorado Springs, Boston, Orange County and Boise. If you want to help launch a chapter near you, please contact Phoenix here.


Finally, if you or someone you know is questioning whether drugs or alcohol are a problem in your lives, the they probably are. The best thing you can do is stop and see what happens. If you struggle to stop, that’s a sign that you need some help beyond yourself. Please reach out. As Scott says, “We are all deserving to be in this world.”


For more on Scott, be sure to watch his incredible TEDx Mile High Talk called “Finding Sobriety on a Mountaintop.”

Allright everyone, you know what time it is. It’s time to get out there and Run This World! Have a great workout and I’ll see you next week!